Opt-In and Targeted Emails

Targeted Emails Tailored to Your Campaign Goals


Our opt-in and targeted email are an ideal tool for expanding your brand reach, introducing your business to new customers and improving client retention with customers already familiar with your products and services. As with all digital marketing services, experience and quality matter.

 

At REV77, we emphasize competence and accountability. Your email marketing campaigns will be executed by professionals with years of experience and a track record of success. We also believe in transparent reporting, including unique ROI and conversion-attribution tools, so you fully understand campaign performance.


Why Choose REV77 for Your Email Marketing?

  • Email experts specializing in mobile-friendly creative development using custom HTML 4 code and CSS styling

  • Proven audience targeting methods and strategic deployment for effective campaigns

  • Guaranteed inbox delivery to avoid messages being marked as SPAM

  • In-depth reporting 14 days post-campaign launch, covering platform usage, open rates, clicks, and conversions

  • Open communication throughout the process, from order placement to the final Matchback report, with transparent workflow and timelines for client clarity

Targeted Email and Opt-In Email Campaigns Using Mailchimp

The content and design of our Targeted Email Campaigns are thoughtfully tailored to reach and appeal to a new audience. The ultimate goal is for your company to gain more exposure and more clients. These campaigns can be narrowly targeted to relevant prospects using high-quality lists. They are exceptional tools for disseminating promotions or incentives to people near you who are interested in your products or services.

 

We also offer an optional third email (after the two included with the targeted email campaign) that only targets users who opened the first two and demonstrated interest in your campaign.

 

Our Opt-In Email Campaigns are focused on reinforcing your brand identity and help ensure your brand remains at the forefront of customers’ minds. Our polished, custom-built templates are mobile-responsive and focused on promoting client retention and customer awareness.



Polished Email Creatives to Maximize Campaign Performance

  • Choose from custom designs or customizable templates

  • Refinement of each email to align with brand guidelines and style requirements

  • Tailored creation of subject lines, preview text, and taglines for optimal open and click rates

  • Mobile-responsive development with dark mode customization

  • Optional GIF creation for added movement and increased audience interaction; custom icons and banners also available for brand-specific customization

Accurate and Fast Matchback Reporting for ROI Tracking

Measuring effectiveness is a challenge present in many marketing channels. Modern advancements in digital marketing methods and email reporting tools now enable “Matchback” reporting, or the ability to clearly attribute leads, conversions and sales to your email campaign, making ROI calculations easy and accurate.

 

We provide two custom Matchback reporting methods for each targeted email campaign we launch. This service is completely free and a perk that other agencies cannot or do not offer.

 

Reaching client goals and justifying their marketing investment is key to our entire business model, and Matchback reporting is a highly effective way for you to determine whether your email budget is worth it or if those dollars are better spent elsewhere.



Quality Assurance Is Key to Campaign Success

We test our email campaigns on over 80 different platforms to make sure every email displays properly on ALL mobile and desktop devices. We also test all our HTML and validate our code to WC3 compliance prior to deployment.

  • Strategic Development
    • Professional consultation to understand the goals of your business
    • Dedicated email coordinator who manages the overall strategy, campaign deployment and quality assurance
    • Powerful creative and compelling copy to create urgency and inspire action
    • Email designs optimized for mobile and tablet viewing
  • Delivery Assurance
    • Email campaigns tested on more than 80 platforms to guarantee email creative displays properly 
    • We can develop, test and launch campaigns within seven business days 
    • 100 percent delivery guarantee with rigorous pre-launch testing and compliance screening
    • Strategic deployment schedule to maximize reach and engagement
    • Proprietary and dedicated sending infrastructure
    • IP address monitoring and rotation system

  • Frequency Packages, Reminder Resends & Facebook Amplification
    • Single or multiple resends of your message
    • Optional third email targeted solely to people who opened first emails 
    • Reinforcement of your message to your target audience
    • Subsequent campaign cost savings relative to first campaign deployment
    • Amplify your message on Facebook

  • Reporting and Analytics
    • Matchback reporting to tie your campaign back to sales and ROI (a service most marketers can’t match)
    • 24/7 access to metrics including email volume, opens, clickthrough rate and more through insights
    • Track all your campaigns over time and measure trends through seasonality, offer types and more to optimize future campaign performance
    • Dedicated email coordinator analyzes historical performance to refine future campaign strategy

Our Work

Monthly Campaign of an HVAC Company

M.O.M. PERFORMANCE BASED OFF MATCHBACKS OF CLIENT SALES TO EMAIL AUDIENCE QTY OF 70,000
M.O.M. PERFORMANCE BASED OFF MATCHBACKS OF CLIENT SALES TO EMAIL AUDIENCE QTY OF 70,000

APRIL 

6 matches/Sales $17,545.22/ ROI +301% 


MAY 

9 matches/Sales $14,413.48/ ROI +229.52% 


JUNE 

16 Matches combined/ Sales $14,758.22/ ROI +237.49% 


JULY 

7 matches/ Sales $12,514.33/ ROI +186% 


AUGUST 

7 matches/Sales $15,714.44/ ROI+ 292.86% 


SEPTEMBER 

11 matches/ Sales $15,759.80/ ROI+ 293.23% 


*The ROI is calculated based off full investment cost including Email Blasts & Facebook Ad Campaign

APRIL 

6 matches/Sales $17,545.22/ ROI +301% 


MAY 

9 matches/Sales $14,413.48/ ROI +229.52% 


JUNE 

16 Matches combined/ Sales $14,758.22/ ROI +237.49% 


JULY 

7 matches/ Sales $12,514.33/ ROI +186% 


AUGUST 

7 matches/Sales $15,714.44/ ROI+ 292.86% 


SEPTEMBER 

11 matches/ Sales $15,759.80/ ROI+ 293.23% 


*The ROI is calculated based off full investment cost including Email Blasts & Facebook Ad Campaign

Learn More About Our Email Marketing Services


We are committed to offering flexible solutions and customized digital marketing packages. Contact us today to receive a free digital audit.

Request Free Audit
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